Page Optimization تهيئة صفحة الموقع لمحركات البحث

Page Optimization تهيئة صفحة الموقع لمحركات البحث

Page Optimization تهيئة صفحة الموقع لمحركات البحث
Page Optimization تهيئة صفحة الموقع لمحركات البحث

تهيئة صفحة الموقع

 تهيئة صفحة الموقع الجيدة هى التي لها علاقة وطيدة بمحركات البحث Search Engine  والأكثر فاعيلة .
والخطوات التي قد تساعدة فى تهيئة صفحات موقعك لمحركات البحث “Search Engine“:
عنوان كل صفحة Page Title يجب أن يشمل اهم الكلمات المراد التنافس عليها .
إستخدم أهم كلمات وعبارات يكون لها علاقة بعنوان الصفحة .
لا تضع عنوان موقعك فى كل صفحة إلا فى حالة لو كان علامة تجارية  Brand Name تشهر بها موقعك .
ومن الافضل أن تضع اسم العلامة التجارية فى نهاية عنوان الصفحة بمعنى يتم ” تسويق ” Market نوع من أنواع ال جي بي اس للسيارات واسم الموقع مثلا الحمد فيجب ان تضع أسم المنتج أولا وفى أخره أسم الشركة أو العلامة التجارية التي تخص الموقع .
العنوان القصير فى عنوان كل صفحة أفضل كثيرا من العنوان الطويل .




أحيانا تداخل الكلمات فى العبارة حيث يشمل عنوان الصفحة يعطي موقعك الكفاءة لمحركات البحث .مثل
جي بي اس تراكر للسيارات يحمي سيارتك من السرقة , عند إستخدامك للجي بي اس للسيارات لك الحق فى ضمان لمدة سنة من شركتنا مع صيانة مستمرة ,  gps Tracker جي بي اس مانع سرقة العربيات .

الميتا تاج ليست مهمة بنسبة كبيرة جدا مثل عنوان الصفحة ولكن لا بد منها . مواصفات الميتا تاج يجب ان تكون جمل داخل براجراف تصف ما بداخل محتويات الصفحة . مواصفات الميتا تاج يتم رؤيتها فى نتائج بعض محركات البحث.
لذلك يجب عليك الإهتمام بالميتا تاج Meta Tags لكي يراها بعض محركات البحث حتى لو لم تكن مفروضة .
كلمات الميتا تاج يجب ان تحتوى على كلمات رئيسية مع الحرص على كتابة الكلمات التي بها أخطء أى كالتي يخطيء بها المستخدم مثلا جي بي اس تراكر , جى أس بى تراكر , جي بي أس تراكر, جى بى اس تكر ,
ويجب الفصل بينهم ب , كومة .
أستخدم الخطوط أتش 1 H1 و اتش 2  H2……..الخ ويجب ان تبدأ براس الصفحة بكتابة العنوان او الكلمات الرئيسية لكل عنوان ب اتش 1
ويكون ان يكون رأس الصفحة شامل عبارة مفهومة بها أهم كلمات مستهدفة داخل كل صفحة فذلك يعزز الصفحة فى محركات البحث .
إستخدم قوائم منقوطة وخطوط عريضة منظمة للفصل ما بين كل محتوى وأخر فى الصفحة لجعل الصفحة سهلة القراءة .
أكتب محتوى الصفحة بطريقة سهلة لكي تكون محببة للقاريء فى قرائتها .
إذا كتبت محتويات الصفحة لكي يكون الغرض منها محركات البحث فقط , فلن تجد من يقرأها ومن المهم ان يقرأ المستخدم محتوى الصفحة بإهتمام لإن فى حالة زيادة وقت قراءاتها ذلك يعزز صفحاتك لدى محركات البحث فيجب ان تكون ممتعة ومشوقة للقراءة .

إنتظروني  فى تهيئة الصفحة الرئيسية لمحركات البحث .




Mona H. El Tantawy
Programmer Specialist
SEO Specialist
SMO Specialist
SMM Specialist
SEM Specialist
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